About one-third of the tissue market represents use "Away From Home," in commercial and industrial settings such as office and government buildings, hotels, schools, airports, amusement parks, hospitals, highway rest stops - anywhere restroom and kitchen facilities are not in a private home. Most Away From Home tissue products are bought by building owners, institutions and janitorial services directly from distributors. The products are usually bulk-packaged and often tied to marketing specialized dispensers that encourage brand loyalty. Competition usually revolves around price, compatibility with dispensers, and ease of replenishment. Increasingly, government agencies, university campuses, school systems and hospitals, among others, are specifying recycled content or FSC certified tissue and towels. The U.S. federal government requires that any tissue products bought with its funds, either by its agencies or by contractors, grantees or any other federally-funded
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